
In a defining move for the future of world cricket, the International Cricket Council (ICC) has announced the appointment of Sanjog Gupta as its new Chief Executive Officer (CEO). Set to take charge on July 7, 2025, Gupta becomes the seventh CEO in the history of the ICC—and perhaps one of its most dynamic yet.
A respected force in the global media, entertainment, and sports industries, Sanjog Gupta currently leads as CEO – Sports & Live Experiences at JioStar. With over two decades of versatile experience, Gupta is credited with shaping some of India’s most influential sports broadcast ecosystems and is widely acknowledged as one of the chief architects of the country’s modern sports business landscape.
From pioneering strategies that elevated the IPL into a global viewing phenomenon to reinventing fan engagement through immersive live experiences, Gupta has consistently been ahead of the curve. His appointment signals a bold, forward-looking chapter for the ICC as it continues to globalize the sport, embrace digital-first audiences, and drive innovation in cricket’s commercial future.
ICC Chairman Jay Shah, in a statement, welcomed the new CEO: “I am pleased to announce that Sanjog Gupta has been appointed as the CEO of the ICC. Sanjog brings extensive experience in sports strategy and commercialisation, which will be invaluable for the ICC.”
With his deep understanding of both sport and storytelling, Gupta is expected to bring a fan-centric approach to the ICC’s operations, expanding cricket’s footprint across emerging markets while also strengthening its commercial framework.
As the cricketing world gears up for new challenges and opportunities, all eyes will now be on Sanjog Gupta to steer the ICC into its next era of growth and global impact.