India’s motorsport revolution just hit top gear—and leading the pack is none other than superstar Salman Khan, who launched Season 2 of the Indian Supercross Racing League (ISRL) with full throttle energy in Mumbai. It wasn’t just a press event—it was a call to the nation’s adrenaline junkies, biking enthusiasts, and fans of raw, off-road power to gear up for a new era in Indian racing. With dirt flying, engines screaming, and Khan now on board not just as brand ambassador but as an official investor, ISRL is no longer just a league—it’s a movement. One that’s racing straight into India’s sporting mainstream with big ambitions, global appeal, and the kind of star-powered fuel that’s impossible to ignore.
The unveiling of ISRL’s second season marks a defining moment for motorsports in India. Salman Khan, known for his deep love of motorcycles and off-road adventure, brings not just star power but also strategic belief to the league. His decision to invest in ISRL goes beyond brand endorsement—it’s a vote of confidence in the league’s mission to build a full-scale motorsport ecosystem in the country. The launch event was packed with energy, ambition, and vision, positioning ISRL as a one-of-a-kind sporting property blending action, entertainment, and youth culture.
One of the most exciting announcements at the event was the unveiling of the ISRL Proving Grounds, a dedicated motorsport development facility near Pune spread across 7 acres. This purpose-built site will house multiple tracks for professional training, amateur riders, kids, electric bikes, ATVs, motocross, and Supercross—all aimed at nurturing the next generation of Indian racers. With a clear focus on safety, coaching, and year-round access, the Proving Grounds promise to be a game-changer for grassroots motorsport development in India.
Adding another layer of engagement, ISRL also introduced its brand-new Fan Parks—immersive zones that will combine the thrill of live racing with music, food, merchandise, and brand activations. These parks are designed to bring families, lifestyle audiences, and motorsport enthusiasts together for a full-day festival atmosphere that celebrates racing as more than just a sport—it’s a culture.
With over 155 international athlete registrations for this season, ISRL is attracting global talent while continuing to build a strong pipeline for homegrown heroes. Its debut season drew enthusiastic crowds in Pune, Ahmedabad, and Bangalore—and Season 2 is set to go bigger, faster, and louder. Cities across India are being mapped for expansion, with plans to take the league into new territories, forge international collaborations, and build long-term franchise and sponsorship value.
Speaking at the event, Salman Khan said, “I’ve always been passionate about motorcycles and off-roading. When I saw what ISRL is building—bringing together world-class talent, supporting home-grown athletes, and creating an entire ecosystem and lifestyle around the sport—I knew this was something I wanted to be part of, not just as a face, but as a believer. This league is about pushing boundaries, and that’s something I connect with deeply. With the launch of the ISRL Proving Grounds, we’re giving India’s youth the opportunity to access the support, tools, and coaching they need to chase big dreams and compete on a global stage. At the same time, ISRL is equally focused on promoting responsible riding and the importance of safety for racers and fans.”
Veer Patel, Managing Director of ISRL, echoed this vision and underlined how Khan’s transition from ambassador to investor brings unmatched cultural credibility to the league. He noted that ISRL isn’t just about racing—it’s about building a scalable, credible business that bridges motorsports, entertainment, youth engagement, and brand innovation. As India’s only dedicated Supercross league, ISRL is offering something the country’s sports and automotive industries have long lacked—a high-octane, live-action format that connects directly with today’s fast-moving audience.
With a clear five-year growth plan focused on expanding across Indian cities, increasing franchise value, and deepening international participation, ISRL is poised to become the flagship motorsport property of the country. And with Salman Khan now fully invested—literally and emotionally—it’s clear that Supercross is not just riding into Indian hearts; it’s tearing up the rulebook while doing it.
For motorsport fans, biking communities, and anyone who lives for speed, grit, and passion—this is the league to watch, and this is the season not to miss.
